You provide
A goal defined with MAES Decide, an audience, a budget, brand requirements and lessons from previous campaigns.
MAES STUDIO
Create a campaign. Learn from its results.
MAES Studio is designed to coordinate human direction, AI agents and creative tools, from audience research and content production to authorised distribution.
Your business defines the roles, permissions and approvals required.
In design
Tell us what you needWhat the software does
It prepares strategy, copy, images, videos and variations. Analysis of audience responses and outcomes guides decisions before, during and after the campaign.
You approve
Authorised people approve the creative, usage rights, audience, channels and spending before distribution.
You receive
Content and a campaign record covering the brief, versions, approvals, spend, results and measurement limits. The next campaign builds on that learning.
MAKE IT CONCRETE
Introduce a collection on Instagram.
A fictional example showing what the software does. This is not a software interface.
MAES Studio Example record
- Before
- Compare two messages and define how their effect will be assessed.
- During
- Track the ads delivered, spending, visits and attributable sales.
- After
- Keep the results and tracking limits to decide what to test next.
Each action records who carried it out, whether a person or an AI agent, along with its date, context, rationale and supporting evidence.
WORKING WITH OTHER MAES SOFTWARE
The project continues.
MAES Core governs permissions. Kallistos Pilot helps interpret results, and MAES Decide prepares choices for the next campaign.